How to create a privacy policy for your app
- Fill in your app details: app name, your name or company, and a contact email that you check.
- Tick the data your app collects and every SDK you include. Ads and analytics SDKs collect device identifiers and usage data even if your own code doesn't.
- Copy the policy or download a ready-made HTML page.
- Publish it at a public URL and add that link to App Store Connect, Google Play Console and your app's settings screen.
Make sure your store forms match
Both stores ask you to describe your data use separately from the policy: Apple's App Privacy "nutrition labels" and Google's Data safety form. Reviewers compare these with your privacy policy and with the SDKs inside your app — if they don't match, your update can be rejected. Use the same list of data types and services in all three places.
Common SDKs and the data they collect
| SDK | Typically collects |
|---|---|
| Google AdMob | Advertising ID, IP address, approximate location, app interactions, crash data |
| Firebase Analytics | App instance ID, usage events, device model, OS version, approximate location |
| Firebase Crashlytics | Crash logs, device state, installation identifier |
| Meta SDK | Advertising ID, app events, device information |
| RevenueCat | Purchase history, anonymous user ID, device information |
Don't forget account deletion
If users can create an account, both Apple and Google require a way to delete it from inside the app, and Google also needs a web link where people can request deletion. The generated policy includes an account deletion section when you tick "Users can create an account".
Frequently asked questions
Do I need a privacy policy for my app?
Yes. Apple requires a privacy policy link for every app in App Store Connect, and Google Play requires one for any app that handles personal or sensitive data — which includes almost every app that shows ads or uses analytics.
Where do I put the privacy policy?
It must be hosted at a public URL. Put it on your app's website, or on a free host such as GitHub Pages or Google Sites, then paste the link into App Store Connect (App Privacy section) and Google Play Console (App content → Privacy policy). Also link it inside your app, for example in Settings.
Is this privacy policy legally binding advice?
No. The generator gives you a solid, readable starting template based on what you tell it. You are responsible for making sure it matches what your app really does and the laws that apply to you. For apps handling sensitive data (health, finance, children) consult a lawyer.
Does this cover GDPR and CCPA?
The template includes sections on legal bases, user rights for people in the EU/UK (GDPR) and California residents (CCPA/CPRA). Keep them switched on if you have users in those regions.
Is my information saved?
No. The policy is generated in your browser and nothing you type is sent to our server.